Market Research Amplified With Technology To Give Data A Meaning

ABOUT

Dashboard Intelligence Systems is a full marketing research and data analytics company with highly experienced team of data experts. Our business was founded on the idea that we could blend technology with sound marketing research principles, to provide critical marketing insights that are fast, accurate, integrated and cost effective.

 

In line with our technology vision we have added business automation, artificial Intelligence (AI) and machine learning for data and insight analysis to our growing portfolio.

Launched in February 2018 - Dashboard Intelligence Systems is an extension of Dashboard Marketing Intelligence which was founded in 2004 and has developed and implemented Brand Tracking, Market Research and Customer Experience programmes for some of Africa’s leading brands and businesses.

Dashboard Intelligence Systems is based in Cape Town and we subscribe to the ESOMAR and SAMRA codes of practice.

 

Dashboard Intelligence Systems is Level 4 BBBEE with 100% recognition.

 

OUR SERVICES

 

BRAND TRACKING

Our brand health tracking methodology measures current performance, and shows how it can be improved.

We have extensive expertise in using several Statistical packages like SPSS, R, Python, Eviews etc.

AI is a useful catch-all to help galvanise research. We help you unlock insights from unstructured data.

Are you an advertiser/media owner in Africa? Effective media buying is a critical performance area for leading marketers.

 

CUSTOMER

 

EXPERIENCE

 

DATA PROCESSING

 

ARTIFICIAL

 

INTELLIGENCE (AI)

 

MEDIA INTELLIGENCE

Award winning approaches to assessing your customer experience.

 

TEAM

The team consists of Research Analyst, Business Analysts, Data Scientists and Economic practitioners. Our team has combined experience of over 40 years working with data and market research. Our Team is based in Cape Town, South Africa

 

NEWS & PUBLICATIONS

May 06, 2014

Riding the data wave – and staying afloat in a sea of info

 

It is a given that the evolution of the grand enabler – telecommunications – from the first round-the-world telephone conversation in 1935 to an era less than 100 years later in which we receive e-mail, internet, TV and radio on myriad different devices, has applied major pressure on marketers.

 
 

CONTACT US

Studio C11, Mainstream Centre, Princess Street, Hout Bay, Cape Town 7806, South Africa

Tel: +27 21 790 1801

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OUR CLIENT